Paradigm shift towards sustainable mobility in India

August 31, 2020 at 10:14 am

“The time is right for electric cars-in fact, the time is critical”

-Carlos Ghosn

Rapidly increasing urbanisation is driving India’s demand for mobility.Today’s youth is well-versed and well connected to the internet. In their quest for convenience and ease, the urban youth often rely on mobility professionals for their daily travel to work. Corporate travel makes for 23% of pan India cab market and is expected to grow to $6.6 billion* by 2022. That’s a huge shift and is majorly due to the businessesrealising the need to offer commute services to attract and retain employees. Commuters adopting zero emission vehicles for this segment of the business, will help reduce pollution & emission challenges of the country.

GOI’s policies, infrastructure further encourage the adoption of electric vehicles for mobility. It has also paved the way for an early adoption for Electric Vehicles (EVs) by businesses in their fleet of shared mobility.

Given the attention electric mobility is attracting and the rapid advancements that are taking place in this segment, it will be no surprise that EVs are the future of Indian mobility.

Electric vehicles have been in India since 2013, but its demand has increased only in the last couple of years. Meru, in 2019, tied up with the pioneers of electric mobility- Mahindra and introduced electric cabs in Hyderabad. This unique and innovative pilot led the way towards sustainable transportation in the country. This was later extended in metro cities like Mumbai and Delhi to gauge the sustainability of battery powered cabs in its fleet. Today, Meru has a fleet of nearly 300 EV cabs, making it the third largest company in India to have deployed EV fleet.